Branding & Identity

Thompson wanted a modern logo with an outdoor feel that reflected the different landscapes within the town. Concepts and moodboards were presented highlighting graphic elements and textures that worked within each concept. Once a logo was selected, layouts were created to showcase how the new identity would work across various channels.

Web Design & Development

A dynamic new town website was created incorporating the new branding and revised navigation to ensure a seamless user experience across all devices.

Thompson NY’s Website Before & After: