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The Village of Ossining

The “Little Big Picture” Anti-littering & Code Awareness Campaign

Honest was hired to create a campaign to help the Ossining community (businesses, property owners and residents) understand, embrace and follow updated Village codes that strive to create a cleaner, safer, more vibrant and welcoming community.

The Little Big Picture campaign centers on the core message that tiny actions lead to big results. Ossining residents and business owners need to keep downtown streets and businesses clean through proper trash management and abiding by property maintenance codes. These tiny actions are necessary to clean up the community and will help contribute to the bigger picture by creating a cleaner, safer and more vibrant village. The campaign visually brings this idea to life through photographs of miniature figures following code and promoting anti-littering efforts.

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